Project Intentional, Inc.

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Project Intentional, Inc.

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Who We Are

PAUSED

Coming back to Omaha, June 1st, 2025







We're Project Intentional!

Who started this?

In November 2019 I (Sasha) was asked by Andrew (husband) what I wanted for Christmas.  After some thought I decided I wanted to adopt a mom. A random mom. A mom that I would never meet. I took to one of my FB mom groups and made the following post: 


"For Christmas this year I told my friends and family I want to adopt a single mom who is expecting. I saw someone post on here yesterday and there was a magnitude of women willing to help her get things for her kids or diapers... I was then thinking could we make this a thing? Mamas unite!! If you are a single mother comment on here a little about yourself, location, needs, about your babies and how we can help. Moms if you can help and want to adopt a mom in NEED simply reply to their comment “ADOPTED” and reach out to the mom and see how to link up. LETS DO THIS MOMS! Let’s embrace one another and help each other out!!!!! Make sure to include things YOU need not just your kids. I believe in the power of social media. I hope this happens! "


About 100 women in need commented and I would say 80% of them got adopted. While I could not adopt every mother that was out there- 370 comments later I decided this was going to be my mission. I want to help women. I want to provide resources to help make their holiday season a little brighter and the load a little lighter. 

...


It started as a 'wouldn't it be a cool idea if I did this' to sitting down with my sister Samm asking her to help me file for a 501-c3 and POOF here we are. We collect items all year around and in turn offer them to mamas in need. Our mission is to make it so no kiddo or mama goes a holiday season with out receiving a gift in the OMA metro area. Making the season brighter and the load lighter. 


Every child (and mama) deserve a happy holiday. 


2019 80 mamas adopted.

2020 38 mama adopted.

2021 485 mama adopted, $25,000 worth of items donated back out to community.

2022 capped out at 650 mamas- giving out over $35,000 worth of items.

2023  1,500 caregivers adopted, primary demographic mamas, impacting 4,380 children- gave away over $205,800 worth of items + 6 Hygiene Banks (Hope Lockers) through-out Omaha.

2024- Paused

2025- Loving on 500 families


All efforts are volunteer based. We have no paid staff. All the money that we raise goes back directly to our community. 


Meet the Board of directors

Becca Starks

Sasha Berscheid

Sasha Berscheid

President & Community Impact Director

Sasha Berscheid

Sasha Berscheid

Sasha Berscheid

Founder & Treasurer

Betsy King

Vanessa Mitera

Vanessa Mitera

Secretary

Vanessa Mitera

Vanessa Mitera

Vanessa Mitera

Programs & Projects Chair

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